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  • O The Great’s NYU Album – Limited‑Edition Vinyl Press Ignites the Underground

O The Great’s NYU Album – Limited‑Edition Vinyl Press Ignites the Underground

Port Chester New York emcee O The Great has just dropped a major flex for true vinyl heads: his latest album NYU is now available on a limited-edition cyan-and-purple cloudy vinyl through Erie Records, complete with…

Nenjah Nycist & Trust One Drop Deep Debut: I Hope These Gems Stay With You

Brooklyn emcee Nenjah Nycist links with San Diego producer Trust One on I Hope These Gems Stay With You, a deeply reflective and head-nodding album that bridges soulful boom‑bap with timely street narratives. The project released May…

DJ Who Unites Forces with Scribe Sayar, Ke Turner & Poise on Insider Anthem “Super Collider”

San Diego’s obscure underground pulse just got louder. DJ Who returns with “Super Collider”, a new single featuring lyricists Scribe Sayar, Ke Turner, and Poise. Released just days ago via WHOSMUSIC,…

Sham Blak Breaks the Freeze with Red October

San Diego’s own Sham Blak has dropped Red October, his latest full-length effort that’s reverberating through the underground. Released June 13, 2025, and produced entirely by PHD Beats, this project delivers raw lyricism over expertly…

O The Great & Masta Conga Shake the Underground with “Mark Messier Pt. 1”

O The Great has dropped a heavyweight single, “Mark Messier Pt. 1”, produced by Masta Conga—a slam-dunk tribute to one of hockey’s all-time greats that doubles as a flex of raw lyricism and street…

Banish Habitual Delivers a Dark, Introspective Coup with New Album Singularity Season

San Diego’s own Banish Habitual has dropped Singularity Season, a raw and introspective album that cements his place in the underground hip-hop cosmos. This project bristles with sharp lyricism, haunting production,…

 Odessa Kane & Yams Command Respect with “Salute”

San Diego underground duo Yams & Odessa Kane hit hard with “Salute”, the first single from their upcoming album W.O.R.D.. released on Mid 90s. This track marks a powerful entrance—a collective nod to loyalty, perseverance,…

Ray Riley Ignites the Underground with “Run It Up”

San Diego’s own Ray Riley continues to make waves in the underground hip-hop scene with his latest single, “Run It Up.”Known for his gritty, heartfelt bars and raw delivery, Riley’s…

Hauntology & Locksmith Confront Cultural Decay in “Frankenchrist”

Hauntology, the underground hip-hop collective known for their gritty, socially conscious sound, has released their latest single, “Frankenchrist,” featuring the sharp lyricism of Locksmith. Dropped on May 31, 2025, the track…

Play B Drops Strictly For The Fans 3: A San Diego Underground Showcase

San Diego emcee Play B has released his latest album, Strictly For The Fans 3, on May 23, 2025, under 2704598 Records DK. This 19-track project continues his dedication to delivering authentic…